Wishes are rarely the problem when it comes to website projects - goals on the other side are often a different story. Because to define goals, target groups and their needs - as well as, conversely, the demands made by the website operator to the target groups - must be known.
We therefore usually define the following basic principles as one of the first steps in our customer projects:
- Target groups (who should be targeted)
- Messages (what needs to be communicated)
- Goals (from the point of view of both website users and the website operator)
If you have questions regarding our approach or methodology, please just ask.